titoli, abstracts, parole chiave >>>
Cruise passengers’ experience embarking in a Caribbean home port: the case study of Cartagena de Indias

Brida, Juan Gabriel and Pulina, Manuela and Riaño, Eugenia and Zapata-Aguirre, Sandra (2012) Cruise passengers’ experience embarking in a Caribbean home port: the case study of Cartagena de Indias. Ocean & Coastal Management, Vol. 55 , p. 135-145. eISSN 1873-524X. Article.

Full text not available from this repository.

DOI: 10.1016/j.ocecoaman.2011.10.003

Abstract

The success of the port of Cartagena de Indias, the city with the most extensive fortifications in South America, has rewarded the efforts made by the national Government and the private sector to bring the major cruise companies back to Colombia. This study aims to expand cruise tourism research by analyzing cruisers’ experience and the economic impact of cruise tourism in the specific case of a home port destination. Survey data were collected from 402 passengers that embarked in Cartagena de Indias during the 2009–2010 season. A factor-cluster analysis was developed to segment cruisers and identify the factors that influence their perception and expenditure pattern. Three clusters were obtained, reflecting the differences in length of stay at the destination: passengers in transit, long and short stay passengers. Although the total impact for a homeport is expected to be higher than that for a port of call, in this study the evidence shows that most passengers in Cartagena stay for a short period of time before embarking and their contribution to the local economy is fairly negligible. Findings from an OLS and a censured-Tobit analysis on the same data highlight that first time cruisers, with a high education level and belonging to the “long stay” cluster, have a higher than average spending capacity. The findings have several policy, marketing and management implications.

Item Type:Article
ID Code:8587
Status:Published
Refereed:Yes
Uncontrolled Keywords:Cruise tourism, port of Cartagena de Indias, South America
Subjects:Area 13 - Scienze economiche e statistiche > SECS-P/03 Scienza delle finanze
Divisions:002 Altri enti e centri di ricerca del Nord Sardegna > CRENoS-Centro Ricerche Economiche Nord Sud, Università di Cagliari e Università di Sassari
001 Università di Sassari > 01-a Nuovi Dipartimenti dal 2012 > Scienze economiche e aziendali
Publisher:Elsevier Science
eISSN:1873-524X
Deposited On:01 Feb 2013 12:02

I documenti depositati in UnissResearch sono protetti dalle leggi che regolano il diritto d'autore

Repository Staff Only: item control page